Welcome to our fresh new look! Creating a crisp and clean looking new website has been a labour of love for us and we hope that you love it as much as we do!
As our product catalogue was growing, we wanted to be able to still offer a logical way of moving around our website and so the decision was made to have a bit of a makeover in order to maintain this ease of navigation around the website that our customers loved and expected. We still have many of the same menu options but with a much easier way of finding what you are looking for. For example, you may fancy a shiny new pair of Swarovski crystal earrings but only wish to look at the stud options we offer. Maybe you are looking on your lunch break and need a quicker way of finding this style of earring. Hopefully we have provided this ease of browsing around with the added extra of being able to look at all of our earrings if you have a bit more time on your hands or you don't really know what you want to look for to narrow down your search. As always, we have the important search function which can be very helpful to customers.
So what else is new on the website? Well, we have simplified the homepage and made it easier to find important information such as shipping rates and information, our payment information and terms and conditions, and how to contact us. All of these are important features as we found that many customers wanted to know various types of information such as this before looking at our product items. This means less wasted time for our customers, which I'm sure we can all agree is often in short supply in our busy lives these days.
A really important change we have made is how customers can pay on our website. We have always used a Paypal shopping cart system and it has ensured that our customers get added levels of top class security, which is reassuring to both customers and to us that we are providing the best possible service. This success means we remained with a Paypal shopping cart but where previously customers needed to have an account, we have added the feature that customers without a Paypal account can still shop with us by entering their card details instead. This means that customers without a Paypal account can still benefit from the high level of security that Paypal offers without the necessity of an account.
We are also including aspects such as social login and customer accounts. What this means is that you can save your shopping cart for later if you are short on time and you will also be able to see your order history too. Of course, by including social login such as Facebook, it means you do not need to remember your password which for many will be a real bonus in these days where there are so many to remember!
We hope to add more cool features very soon such as a loyalty programme and a referral scheme so you can get added bonuses by shopping with us.
Your feedback and comments are always important to us so our website and service is what our customers want and need so as always, feel free to get in touch or comment with suggestions.